Skip to content
FordDirect logo

PROVEN 400% ROI — FORD DIRECT DIGITAL SERVICE LEAD GENERATION

Did you know that a consumer who has their off-warranty service provided at a dealership two times a year is 80% more likely to purchase/lease another vehicle from said dealership? Ford Direct does. They have been partnering with Fusion92 for almost 10 years to take on the Jiffy Lubes, Pennzoils and Uncle Eds out there to not only drive 400% return for every dollar spent but to increase brand loyalty sales. This program leverages Fusion92’s audience targeting, on-demand landing page generation, advanced media sciences, deep analytics and optimization.

Ford_CaseStudy_CarsOnly.-2_Shadows-1
FordDirect_Insitu-1
MARKETING TRANSFORMATION SOLUTIONS FOR BRANDS WITH COMPETITIVE CHALLENGES

We solve your toughest problem holistically. We help you see beyond your POV to build loyal audiences that deliver strong returns.

Strategy & Insights

At Fusion92, we consider nine categories of insights. Ideas that study your customer and your battlegrounds. Ways to connect the seemingly unconnected to create something smarter. We take relevant data. Human data. Instinct. Finding our way to satisfying concepts, constructs and stories.

Media Activation

We manage our clients’ money as if it were our own. To maximize its impact, we take an omnichannel approach to media — including paid, owned and earned — to target users at each step of their customer journey and drive conversions through continuous optimization.

Data & Analytics

Our technology stack lets us centralize, analyze and augment your data in a way that informs everything we do. Data fuels our insights, which leads to stronger creative, smarter activations and better results. 

Tech & Innovation

Our digital-first heritage keeps us at the forefront of the rapidly evolving technology landscape. We use that edge to develop custom, first-to-market solutions for real business challenges.

Creative

Our work creates deeper, more meaningful connections to move people and markets. Our nimble staff of content creators produces everything from low-fidelity, high-volume content to national TV campaigns.

Studio440

Integrated production services are available in our own Studio440.

Studio440
A_Wilson-bw

LET'S TALK

Adam Wilson
SVP, Client Development 
248.885.1595 • a.wilson@fusion92.com

Adam is responsible for leading business development with a focus on digital marketing and technology-based deliverables. His experience includes more than 20 years of managing relationships with Fortune 100 companies, working across several industries and verticals.